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Insights
10 ways to learn more about your customers
From demographics and reading habits to feedback and complaints, gaining insight into your customer base can help you better serve their needs and grow your subscriber base.
Lisa Hancock
Insights
Why Non-Profit News Organizations That Support Research are So Important
Non-profit news organizations that support research and provide resources for news organizations and journalists are important because they play a crucial role in promoting and maintaining the health of the news industry.
Lisa Hancock
Insights
Registration Is The Key
Getting people to register is THE way for publishers to do the right thing: serving their readers who need accessible (no-cost) news AND for their business which needs revenue to sustain local journalism.
Nick Nyhan
Insights
Why Are We Doing This?
Got to be honest . . . Sometimes when we tell people what Upside Analytics is focused on, that we are trying to help local news publishers get more subscriptions, some wonder why . . . Here are our answers:
Nick Nyhan
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